One of the newest buzzes on the web is SMO: Social Media Optimization. By some it is known as the follower of SEO, while others suggests it’s just a different name for how we treat SEO today. For myself I tend to side with the latter view, but for this it must be clear what SEO and SMO mean.
Google Analytics has been updated extensively in the last few years and they’ve added a lot of nice new features. I noticed it has gone from generalized nice-to-know statistics (such as unique visitors or browser information) to advanced ad-sense, campaign and target tracking. It has also become so bloated that one has to read a lot of ‘Help’ to actually get what they are trying to offer you.
A few years back I’ve done a lot of research on SEO (Search Engine Optimization) and it was hard work sifting out the good info between all the crap. But through a recent post on the Sitepoint Blog I went on a research journey again. Check out new goodies like microformats (rich snippets) and Google’s personal SEO Help site.